The Real Limited Edition

Client: Supreme

This campaign is to create a new strategy for the Supreme’s social platform. Supreme will release videos on their website and their Youtube Channel, but limit viewability to the first 1000 people. This way, the Supreme’s social media content will become as limited as to their products.

Supreme limited video: Skater

This video communicates the character of Supreme’s audience, while connecting with the personality of the brand — Bold, youthful, and a bit cocky. This limited video will only available for first 1000 reviewer.

How it works

This video will post on Supreme’s website. Supreme will ask if you allow us to turn on your camera. Supreme will screenshot their reaction while they are watching the video.

The Real Limited Edition

This campaign is to create a new strategy for the Supreme’s social platform. Supreme will release videos on their website and their Youtube Channel, but limit viewability to the first 1000 people. This way, the Supreme’s social media content will become as limited as to their products.

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